Visual Merchandising Survey Step 1 of 5 - Introduction 20% HiddenRecord ID Incremental ID Northern Grampians Shire Council, in partnership with Jennie Kelly of "a creative space", is hosting a virtual workshop Monday 17 August at 6pm via a Zoom video conference all about Visual Merchandising. This survey will capture a snapshot of the current Visual Merchandising knowledge level of our local businesses to ensure the workshop content is specifically tailored to the needs of Northern Grampians businesses. If you are interested in attending the virtual workshop, you can leave your details at the end of the survey or contact council's business engagement team on business@ngshire.vic.gov.au Please contact Jennie on 0412 339 921 or Bridgette on 03 5358 8700 if you require assistance in completing this survey. My shop is located in:* Stawell St Arnaud Halls Gap Other Please specify* I would consider my store to be:*Tick all that apply High End Mid to Low End Discount I would describe our shopping strip as:*Tick all that apply Vibrant Busy Improving Quiet Other Please specify* I select new products / ranges by reviewing….*Tick all that apply What competitor retailers are buying Instagram and Facebook for trends Recommendations from my suppliers Customer feedback and sales data I usually advertise discounts…*Tick all that apply To draw attention to new stock For special events i.e. Mother’s Day, Easter For end of season sales I only discount items or stock when necessary I always have to have sale stock to draw customers Which of the following statements best describes your business?* I discuss ideas for my business with a partner I seek ideas from like minded retailers I find I have little time to plan new goals for my business I worry about how to plan for the future of my business I am confident that what I am doing for my business works Complete this statement “The best improvement to attract customers to our shopping strip was...”*Complete this statement “The greatest challenge to attracting local customers is..."* Complete this statement “The greatest challenge to attracting tourist customers is..."* How do you feel your store is going? "This year I expect…"* Growth Improvement Same return as last year Decline Are you familiar with merchandising and visual merchandising?* Yes No Unsure How often do you change your window display?* Weekly Fortnighly Every three weeks Monthly Quarterly I do not have a window display I am familiar with merchandising and visual merchandising and…*Tick all that apply I am eager to review and improve my business I am working hard on existing plans to update my business I do not have time to review my business due to my current commitments I would benefit the most from learning more about*Tick all that apply How to create windows that are inexpensive and simple to install The psychology of shoppers making buying decisions How to present my stock better How to optimise my retail floor space to drive sales Where to put my service desk to maximise sales and customer service How to optimise my product selection How to plan a spectacular Christmas store How to move slow selling stock How to use online selling tools like Facebook and Instagram to promote products Thank you for taking the time to complete this survey. Northern Grampians Shire Council and a creative space wish to support the efforts of retailers who share a passion to thrive. When retailers are supported to thrive, the community thrives; attracting tourists, employment, diversity, vibrancy and prosperity to the region. If you would like to receive updates on the upcoming “Visual Merchandising" workshop on Monday 17 August at 6pm via a Zoom video conference, please fill out your details below and we will be in contact. Are you interested in attending the virtual Visual Merchandising workshop?* Yes No Business Name* Email* Name* First Last Job Title* Privacy Collection Statement*Personal information requested on this form will only be used by council to carry out its functions and activities and will not be disclosed without your consent except where authorised by law. If you do not provide all or part of the personal information required we may not be able to process your request in an effective and efficient manner. You have the right to seek access to and correction of your personal information. I acknowledge that: I have read and understood the Privacy Collection Statement and consent to my personal information being used for the purpose specified Submission Statement*This submission can only be made by the named respondent. If you are submitting this response on behalf of another person or entity you must be duly authorised to do so. By submitting this response you are confirming that you are authorised to do so and declare that the information is correct to the best of your knowledge. I acknowledge that: I have read, understood and confirm I am complying to the above Submission Statement CAPTCHA
